Product Talk Daily: Turn big intractable problems into smaller, more solvable problems.
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From the Product Talk Archives
"It can be hard to see our own assumptions. Oftentimes they are core beliefs that we rarely think to question. It’s a bit like asking a fish about water."
Evaluating Solutions: The 5 Types of Assumptions that Underlie Our Ideas
Worthy Read
The Availability Bias: How to Overcome a Common Cognitive Distortion
The availability bias means that we tend to judge the likelihood and significance of things based on how easily they come to mind. This article explains how availability bias can affect our thinking and what we can do to limit these effects.
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Me: How do you buy a pair of jeans?
Her: Fit is my number one factor.
Me: How did you buy your last pair of jeans?
Her: On Amazon.
What you ask matters.
Learn how to ask better customer interview questions: Continuous Interviewing