Product Talk Daily: A well-structured opportunity space has distinct branches.
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Short Form Video: A well-structured opportunity space has distinct branches.
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From the Product Talk Archives
"As long as your brain can summon a compelling story, it will feel like the truth—even if it isn’t."
Why You Are Asking the Wrong Customer Interview Questions
Worthy Read
How Google Optimized Healthy Office Snacks
This is a great read if you are interested in how small changes can have a big impact on behavior. If you are familiar with Nudge and the power of smart defaults, this article has some great examples.
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Opportunity Mapping