Product Talk Daily: Combatting confirmation bias in customer interviews
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Combatting confirmation bias in customer interviews
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From the Product Talk Archives
"The real value of starting with an outcome is it helps us focus on value creation rather than just output creation."
Ask Teresa: What’s the Difference Between OKRs and Outcomes?
Worthy Read
The Ultimate Guide to User Research Incentives
Ever struggle to decide which incentives you should offer to people for participating in your user research? This comprehensive guide from User Interviews is based on data from over 25,000 research sessions and even includes a calculator to help you come up with a quick answer. Definitely bookmark this one for future reference. But remember, you might need to experiment to find what works for you.
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