Short Form Video: How to evaluate your assumption test results.
Learn more about assumption testing.
From the Product Talk Archives
"Rather than assuming you know who your customers are, make sure you spend some time uncovering and testing your assumptions about this." - @hopegrrr
Representing Customer Segments on Your Opportunity Solution Tree (Hope’s Take)
Worthy Read
People often ask well-known product managers (and other experts) which tools they use. The problem with this way of framing conversations, writes Ken Norton, is that it can give the impression that tools matter more than other fuzzier things that are truly important.
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Shifting from an output-focus to an outcome-focus isn’t easy.
Many people set outcomes in a way that they imply specific outputs.
We can help: Defining Outcomes